International Etiquette Tips
for Business & Pleasure
This is my a mini-guide on international etiquette in business, designed to assist you in meeting local customs and traditions, which may be very different from your own. But before traveling aboard, do some research first in order to establish what behavior is acceptable, and what isn't. And whether you are traveling on business or pleasure, first impressions really count and may well have a considerable bearing on the success of the meeting or developing relationship.

Listed below are International Etiquette tips and further reading suggestions for:
- Chinese like to be formally introduced and if they at first seem unfriendly, it is because they are taught not to show emotion.
- Chinese expect to greet people with a handshake and may nod or slightly bow the head.
- Never call someone by their last name.
- Too much praise is considered poor etiquette. Do not overdo your thanks.
Recommended further reading: Chinese Business Etiquette Author: D. Scott
- Italians set great store by image: first impressions really count, including good dress sense.
- Don't get too friendly too soon. Wait for them to suggest first-name terms.
- Be punctual for meetings.
Recommended further reading: Italy - Culture Smart! Author: Charles Abbott.
- Japanese do not expect foreigners to know the intricacies of social bowing in greetings. A nod of the head will generally suffice.
- A bow of the head also expresses thanks or an apology.
- Gifts such as souvenirs from your home country are gratefully accepted.
Recommended further reading: Japanese Etiquette & Ethics in Business Author: Boye Lafayette De Mente.
- Greetings are formal and may involve inquiries about you and your family's well-being.
- The polite form of address is the title "Sayed" (Mr), "Sayeda" (Mrs) or Dr followed by the first name.
- You may be offered a cup of cardamon-flavored coffee, which you should gently shake from side to side to show that you have had enough.
Recommended further reading: The Arab World Handbook Author: James Peters.
- Businesswomen may be greeted with a kiss on the hand.
- A handshake confirms that a meeting is over, not necessarily that a deal has been struck.
- Flowers are commonly given, and may be particularly appreciated if you visit someone's home.
Recommended further reading: Poland - Culture Smart! Author: Greg Allen.
- In business, suits are obligatory and jackets are kept on.
- Shake hands firmly on meeting and leaving, and maintain firm eye contact.
- Vodka-drinking inevitably follows the clinching of a deal. Don't refuse it.
Recommended further reading: Russian Etiquette & Ethics In Business Author: Drew Wilson.
- Handshakes are generous but don't be the first to use body contact.
- Personal qualities are valued over professional ability so be prepared to spend time getting to know your host.
- Do not be offended if your host is late as most Spaniards do not take punctuality for business meetings seriously.
Recommended further reading: Culture Shock! Spain Author: Marie Louise Elias.
- When doing business, expect to be addressed by your first name.
- Don't wear anything too flashy or seem too showy.
- Keep the conversation away from family life and never, ever swear.
Recommended further reading: Sweden - Culture Smart! Author: Charlotte DeWitt.
In the world of business, understanding the basics of international etiquette is essential for success. But it is certainly no less important when vacationing abroad. Many unprepared tourists tell stories of serious etiquette gaffs which caused major embarrassment and confrontation, or in exceptional circumstances, even being arrested by the local police! Be prepared!
The books listed below make excellent further reading for general advice and information on international etiquette.

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